A WhatsApp revenue engine for a growing D2C brand
How we design WhatsApp commerce for direct-to-consumer brands: AI support that ends ticket backlogs, cart-recovery journeys that pay for the programme, and campaigns customers actually welcome.
The challenge pattern
A typical D2C brand at scale faces the same wall: 'where is my order?' floods every channel, abandoned carts outnumber purchases several times over, and email win-backs go unopened. Support hiring grows linearly with orders — margins don't.
What we build
- Official WhatsApp Business API setup with opt-in capture woven into checkout, packaging QR codes and the support flow itself.
- An AI assistant grounded in the product catalogue, shipping policies and live order data from the store backend — answering WISMO, sizing and returns questions instantly, at any hour.
- Automated journeys: order and delivery notifications, abandoned-cart recovery with objection handling, review requests timed to delivery, and reorder reminders matched to product life.
- A shared team inbox with AI-to-human handover rules, so exceptions reach people with full context.
- A live dashboard tracking containment, recovered revenue and cost per conversation.
What it makes possible
Instant, accurate order-status answers without agent time
Cart-recovery conversations that answer hesitation, not just nag
Campaigns to consented segments with healthy quality ratings
One inbox where AI and agents work the same queue

